Promotional Mailings | Advertising

Hu-Art Studios Postcards

Promotional Mailings and Advertising for clients and self-promotions took the form of direct mail postcards and small space ads. These direct mail postcards advertised Hu-Art Studios which specialized in custom made lampshades. Created before the US Post Office instituted mailing size regulations or had zip codes and before area codes were instituted.

Original comprehensives for the Hu-Art postcard series presented to the client.

Hu-Art Sketches
Hu-Art Sketches
Hu-Art Sketches
The Custom Shop

The Custom Shop is known for quality custom dress shirts. Starting as a small one-man store at Broadway & 26th Street, in New York City, it grew to two-man operations, before becoming a national brand. The Custom Shop still exists as a brick and mortar store as well as an online retailer, now called Custom Shop Clothiers. The logo remains in use in 2020.

These small space ads appeared in the New Yorker Magazine in 1949.

Small space advertising
Ads | The New York Times and The New Yorker 1949